Before we had the idea for the Honor Discount Program our mothers could walk into a restaurant and get a senior discount, but an active duty Marine, in dress blues, may have to pay full price. Any way you look at it, this is wrong. Everyone can display a yellow-ribbon car magnet to show support for the military, and this is good. However, we decided more could be done. We have found that companies across this great country want to honor our heroes, but there has not been and organized way to facilitate their desire to help. We are now providing the way, and we will continue to grow the network of proud Americans that wish to say, thank you.